1. It is very important to have mobile friendly and built-in responsive based on device website. 80% of the people look at their mobile phone as soon as they wake up. Also 75% use mobile to search for products and services.
2. Build your contents based on SEO (Search Engine Optimization)
3. Include contact forms for visitors to easily inquire about the school.
4. Include pop up to admission dates or important upcoming events
5. Include the school’s high quality logo image on the website. A logo is your brand that helps site visitors remember the school. There are many schools that do not incorporate the company’s logo. Also ensure the logo image is high quality.
6. Provide the information your site visitor is looking for within a couple of seconds and it is easy to navigate within the site. Organize the information that visitors naturally gravitate toward near the top of the pages. This could include links to the admissions pages, upcoming events or the school’s mission and core values.
7. Keep the style and color consistent to the overall brand and style of the website. Apply the global style sheet for all new websites.
Here are few extra tips from leading web design experts:
8. Review your website analytics quarterly and update websites to reflect current visitors’ need
9. Include social media links within the website