International Day of Education

February 6, 2023

Celebrating Education and Its Impact!

The 24th of January is International Day of Education, a day to celebrate and acknowledge the impact schools and teachers have had on our lives. Working with schools and educators throughout the year, we believe that an education is more than just learning, it’s about growing, it’s about community and it’s about unlocking doors. 


We are truly proud of the academies we get to work with and the impact they have had on our community and their students, helping young people find their way in life. We've met some truly passionate and caring minds over the years and we are immensely proud of our work, helping educators improve their online presence and connect with their community. That is why we wanted to encourage you to celebrate International Day of Education in whatever way you can. It can be something small or something big but to get your brains going, we’ve got a few suggestions.


Consider your own education and how it shaped you.


While there are many out there whose school didn’t quite click for, there is always something we enjoyed or helped mould us in our education. Whether that was a specific subject, teacher or project, there is usually something that made a big difference even if you didn’t notice it at the time. Reflecting on your education can be a great exercise and can help you notice things you might not have at the time. Education plays a huge role in the lives of children and while we may not love every class or even most (!), there is almost always something to take away.


Give your children’s teachers a special treat or write a thank you note to a key educator in your life.


Teaching is a deeply rewarding profession and one that we fully enjoy but a little show of appreciation can go a long way. Getting your child’s teacher a card and a gift or giving thanks to a teacher in your life who went above and beyond can be something that can leave a lasting impression and make a world of difference.


Read about famous educators like Archbishop Desmond Tutu, Christa McAuliffe, Anne Sullivan, and Frederick Douglass.


Education doesn’t have to be limited to the classroom and in celebrating the impact and importance of education, learning about iconic figures in education can be a great way to honour the importance of education in all of our lives and throughout our lives. We often view education as something that is important at the beginning of our lives but it is crucial throughout our lives to shape our experiences, our beliefs and our views and allow us to better connect and understand each other.


As we mentioned before, we are truly proud of the work we do and the academies and schools we support and the impact we and they have had on our community and their students, helping young people find their way in life. We hope this article has given you some ideas on how to celebrate International Day of Education and better reflect on the impact education has had on your life.


By Jenani Paul September 25, 2025
In today’s digital world, families begin their search for a Christian school online—and 90% of people start their search on Google. If your school isn’t showing up where it counts, parents may never discover the Christ-centered education you offer. That’s why having a strong online presence is essential—not just a website, but a profile that helps your school get found, build credibility, and connect with the families God is sending your way. One of the most powerful tools to achieve this is Google My Business. Google My Business is a free tool that lets your school manage how it appears on Google Search and Maps. It helps parents find your school online by showing your location, contact info, hours, photos, and reviews. A complete and optimized GMB profile increases visibility, builds credibility, and connects your school with families actively searching for Christ-centered education. Why Google My Business (GMB) Matters for Your School Discover how local search visibility can connect you with families seeking Christ-centered education. Increase Visibility in Local Searches Parents searching for “Christian school near me” or “private school in CITY NAME” can find your school at the top of Google search and Google Maps. Showcase Your School’s Mission and Values Your GMB profile allows you to highlight your Christian mission, programs, and unique qualities—helping families connect with your school’s heart. Drive More Website Traffic A complete GMB profile includes a link to your website, driving prospective families directly to your site for more information. Boost Enrollment Opportunities Higher visibility and engagement can lead to more inquiries, tours, and ultimately, more student enrollment. Share Photos and Videos of Your Campus Visual content helps parents see your school environment, staff, and programs—creating trust and credibility. Collect and Display Reviews Positive parent and alumni reviews build your school’s reputation and influence decisions for prospective families. Engage with Your Community GMB allows you to post updates, events, and announcements—keeping current families informed and attracting new ones. Gain Insights on Prospective Families Google provides analytics on how people find your school, what search terms they use, and how they interact with your listing. Stand Out From Competitors Many schools overlook GMB—having an optimized listing gives your school a competitive advantage in local searches. Enhance Trust and Credibility A complete, active, and verified profile signals to parents that your school is professional, transparent, and engaged in the community.
By Jenani Paul September 11, 2025
Seeing Through Parents’ Eyes: Communicating What Truly Matters
October 11, 2024
Welcome to the dynamic world of Christian school marketing in 2025! As social media continues to evolve at an unprecedented pace, it's crucial for schools to adapt their strategies to effectively engage with faith-based parents. This coming year brings essential shifts that go beyond passing trends, presenting unique opportunities for schools to connect deeply with families seeking a Christ-centered education. By harnessing the power of AI, leveraging short-form video content, and prioritizing authenticity, schools can build trust and foster genuine connections within their communities. Additionally, utilizing data-driven insights and partnering with micro-influencers will help create targeted content that resonates with prospective families. In this rapidly changing landscape, embracing these trends will not only elevate your school's outreach but also strengthen its mission of nurturing the next generation in faith.